DYM is more than what you wear, it’s who you are when no one’s watching.
It’s that early-morning grind, the silence before the first rep, the calm before the storm. It’s showing up when you’re tired, pushing when you’ve got nothing left, and walking out knowing you gave everything.
DYM is for the man who chases progress, not perfection. The man who doesn’t need validation, because his results speak for him. It’s a mindset. A standard. A way of life.